Johnson Consulting was engaged by the Warren County Convention and Visitors Bureau to analyze the development of a sports and entertainment complex in Warren County. Warren County is located in southwestern Ohio, halfway between Cincinnati and Dayton. It is home to several small cities, villages, and townships and has approximately 158,000 residents. However, as Warren County is part of the tri-state, 15-county Cincinnati-Middletown, OH-KY-IN Metropolitan Statistical Area (MSA), the market area’s total population comprises approximately two million people. As evident by the drawing power of Paramount’s Kings Island, Warren County is positioned to draw from a population base that extends well beyond the metropolitan area.
Designed for regional youth competitions, the initial concept related to an 80-acre complex featuring an indoor fieldhouse and an outdoor area that includes a multitude of sports facilities, playing fields, entertainment attractions, and other support amenities, with particular focus on amateur sports events. Phase 1 of our analysis included market, demand, financial, economic impact, and site analyses. Our subsequent Phase 2 analysis included a more in depth site review, cost estimates, updated financials, and phasing options, working in partnership with an architectural firm.